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Backlog: Social media business metrics with Steve Rubel
Some think that social media is free. And yes, most services are but we pay with our time instead. In this chat with Steve Rubel, Director of Insights for Edelman Digital
we talk about social media business metrics, how to measure the value and cost of corporate social media and - return on - not investment or involvement - but time.
Enjoy! Oh, and remember that we talk about this as the upcoming Social+Cash conference!
